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Introduction to the Food & Beverage Industry

February 29, 2024

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9:30 am

  • Online
  • Free

peaker: Nicole Haney quit her corporate job in 2015 to start a health food bakery and in just 4 years, she scaled a tiny farmer’s market bakery to a national energy bar business serving hundreds of retailers across Canada, including grocery store chains. In 2019, she was named Top 20 Under 40 for her business accomplishments. Having built a six figure national brand, Nicole is now a Business Coach, Speaker, and Professor and is incredibly passionate about helping others embrace their dreams and pursue their goals.

Date/Time: February 29th/24 9:30 am to 10:30 am

Free webinar ( 1st of 5 food biz webinars)

You’ve decided to start a food or beverage business, but what do you do first?

Our How to Start your Food & Beverage Business session explores the basics of getting your food business started. We will discuss topics such as defining who your target customer is and how to position your product to attract your ideal customer, as well as outlining some of the first steps you need to take in getting your food or beverage business off the ground.

This session will help you understand the basics of the food industry and guide you on setting up your business for success. You will leave with a better understanding of how to successfully start your business in the food and beverage industry.


-Defining your target market and ideal customer

-Understanding how to position your product on the market

-How to price your product for success

-Getting a commercial kitchen and food handler’s certificate

-Sales channels for your food product